Simplicity Esports Signs Two Year Exclusive Retail Distribution Agreement with Leading Gaming Supplement Company ADVANCED®

Simplicity Esports and Gaming Company (OTCQB:WINR) (“Simplicity Esports”) has entered into an exclusive retail distribution agreement with prominent gaming supplement company Advanced, LLC (“ADVANCED®”). The agreement gives Simplicity Esports and…

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Beauty From Within: Nutricosmetics Go More than Skin-Deep

Orally administered nutricosmetic products that confer health benefits from the inside out continue to star within the broader beauty and personal care marketplace. As consumers recognize the link between nutrition and appearance, demand for natural…

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Velositol Increases Exercise Performance: New University Study Published

Velositol, dubbed “protein’s perfect partner” by leading ingredient developer Nutrition21, was recently studied to determine its effectiveness. Researchers tested the ingredient alongside a 15 gram dose of whey protein to see to what extent it…

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Velositol plus whey protein boosts muscle endurance, power, and jump height: Study

Nutrition 21's amylopectin and chromium combination (Velositol) plus whey protein may improve physical performance measures more than whey protein alone, says a new study...

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Nutrition21 ingredient offers resistance training benefits

Research has been published in the Journal of Exercise and Nutrition demonstrating the benefits of Nutrition21’s Velositol amylopectin-chromium complex, when combined with 15 grams of protein, for those engaged in resistance training...

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Nutrition 21’s Velositol bolsters whey’s efficacy for resistance training, suggests study

Nutrition21 has demonstrated that its amylopectin-chromium complex, Velositol, can aid resistance training when mixed with 15 g of protein. The study, published in the Journal of Exercise and Nutrition, showed that adding Velositol to a 15 g whey…

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Sports Nutrition Benefits Confirmed for Nutrition21’s Velositol Combined with Whey Protein

Research published in the Journal of Exercise and Nutrition has shown that Velositol (an amylopectin-chromium complex from Nutrition21, LLC) combined with 15 grams of protein increased muscle endurance, power, and jump height for those engaged in…

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New research confirms Velositol® as a powerful sports nutritional ingredient

Nutrition21, LLC (“Nutrition21”) today announced a new study, published in the Journal of Exercise and Nutrition, demonstrating the benefits of velositol. proven® (an amylopectin-chromium complex) in combination with 15 grams of protein for those…

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Nutrition21’s New Healthy-Aging Ingredient Lustriva

Lustriva™ is a brand new healthy-aging ingredient from Nutrition21. Launched this year, Lustriva has been clinically shown to increase hair growth in as little as three weeks, reduce facial wrinkles, fine lines and improve skin texture1​. Lustriva…

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NITROSIGINE: NOT YOUR AVERAGE PRE-WORKOUT INGREDIENT

There’s no shortage of ingredients that can be used in a pre-workout formula. Everything from stimulants, to nootropics, amino acids, vitamins and minerals, vasodilators, the list goes on and on. Up until now, you needed several different…

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Nutritional Outlook’s 2021 Condition-Specific Symposium

Interest in immune support ingredients swelled to unprecedented levels in the last year. Echinacea is one of the most well known immune support ingredients in the dietary supplement market...

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GAT puts pump and focus ingredients into its stackable pre-workout Pumptropic

Pumptropic is an all-new pre-workout from the long-running brand GAT Sport, known for its original stimulant pre-workout Nitraflex. Pumptropic is a bit different from Nitraflex in that it...

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Weight Expectations: The COVID-19 pandemic slowed weight-management supplement sales

Weight-management ingredient sales slumped last year during the COVID-19 pandemic. SPINS data1 on the 52-week period ending November 29, 2020, show that the mainstream weight-management ingredients category contracted nearly 11%. It seems...

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GNC and Walmart strike exclusive deal

Starting this month, GNC will expand its presence by offering a selection of essential everyday vitamins, merchandised in several different formats, at Walmart and Walmart.com. GNC is expanding its distribution channel for a selection of its…

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Beauty breakthrough: The role of bioavailable nutrients in the clean beauty and healthy aging market

It's a good time to be in the beauty industry. Stats​ (Business Stats News, 2020) have reported that clean beauty products, including supplements that are safe, are on the rise and projected to continue trending upward through 2025...

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The 5 Best Gaming Nootropic Supplements In 2021: Our Tested Reviews

Many think that the supplement industry is simply there to benefit those who are trying to live a healthy lifestyle, or get more gains in the gym. Well, it may have been so several years ago, but the industry is shifting. With the gaming world…

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The Next Generation Beauty-From-Within Ingredient: Lustriva

The U.S. beauty-from-within market generated more than $1.2 billion in sales in 2019 and is expected to expand to $1.6 billion by 2023. The connection between beauty and nutrition is ...

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Velositol enhanced Outright Breakfast Bar is getting a second flavor

The last time we saw something new released from Marc Lobliner’s popular functional brand Outright was back near the end of last year with the keto-friendly version of the Outright Protein Bar...

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PEScience TruMulti: A Dieter’s Multivitamin for Men and Women

Nutrition21 Sponsored | In February 2017, PEScience launched their TruMulti multivitamin series in both men’s and women’s versions. This was shortly after the release of their highly-underrated Prolific pre workout supplement...

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PVL shares a lot more information on its Gold Series pre-workout coming in May

It was last week that PVL announced it is coming out with a well-dosed pre-workout next month and said it would be its biggest supplement launch to date. We’ve now got an even better look at the product...

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Meet the Industry: Salma Fathalla – Dir. Quality, Nutrition 21/JDS Therapeutics

Salma answers your Quality questions! FDA regulations, Quality Assurance vs. Quality Control and What to look for when buying a supplement to ensure Quality.

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Sports Nutrition Outlook & Opportunities with Joe Weiss

In 2020, the Sports Nutrition Market had to adapt to several changes brought on by the global pandemic. There were certainly some bumps along the way, but Nutrition21 stayed the course, continued to go...

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Growing trends in esports dietary supplements

In recent years, online gaming has transcended from a popular pastime into a global market phenomenon full of live streaming events, sponsorship opportunities, and professional gaming leagues wherein earnings can rival those of major sport…

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NPA Leadership Series featuring Joe Weiss, President of Nutrition21

On this episode of the NPA Leadership Series, Dr. Fabricant sits down with Nutrition21 President, Joe Weiss. Over the course of his 29-year career, Joe has seen a lot. In this episode, Dr. Fabricant...

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Ready to Drink Beverages — Convenience Merging with Science

Sponsored | The Ready to Drink (RTD) space has been an emerging segment over the course of the last few years in sports nutrition, both for traditional use such as the gym and athletic performance as well as the rapidly growing sector of eSports…

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How COVID-19 shook the sports nutrition market. Is recovery in sight?

Much has been written about the impact of the COVID-19 pandemic on the economy, specifically on the business sector. While it’s been widely acknowledged that the immunity product category is sprinting beyond the finish line, it’s also been presented…

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Saving Energy: Brands Must Offer Grown-Up and Personalized Products to Compete

Consumers have had to give up a lot during the COVID-19 pandemic, ranging from the minor to the life-altering. Many have made significant sacrifices, like health- and job-related losses as well as losing the rhythm and dependability of on-site…

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Nutrition21 Says Science Backing of New Beauty-From-Within Ingredient Will Help It Capitalize on Growing Market

Nutrition21 has launched a new beauty-from-within ingredient backed by a recent clinical study that the company believes will help to further enlarge a category that after many false starts finally seems to be in a solid growth phase.

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Ghost CEO Predicts Proliferation of esports Categories

The esports supplements category is dominated by energy and focus products, but as gamers warm up to supplements expect to see a proliferation of categories targeting this community, says the CEO of Ghost Lifestyle.

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“V2 SZN CONTINUES” – Building The Brand | S7:E3

In this episode we share some EPIC flavor development ideas, get to chat gaming with Ben on the PricePlow Podcast and head back to Texas to check out the newest additions to our V2 family labels... Stay tuned the SZN of V2 is just beginning!

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Zinc — Mineral Extraordinaire

With current events in world and at the time this article is being written landing in the dead of winter, immune system health is a very hot topic and an item that is often mentioned in the same breath is the essential mineral — Zinc. Known to be…

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STATE OF SUPPS IN E-SPORTS | PricePlow Podcast with Dan Lourenco, Ghost Lifestyle

Nutrition21 Sponsored | Dan Lourenco and Ben Kane sit down to discuss where supplements currently are in the community of e-sports, how far they come, and where they see them going. After a pivotal year for Ghost launching Gamer and partnering with…

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XP Sports Boost Energy Drink Review: Reliable energy with a tasty candy flavor

The gaming supplement company XP Sports from Iovate, the brand behind the likes of Muscletech, Six Star, and Hydroxycut, came out swinging when it hit the market. It didn’t launch with just one or two products, but three in Boost, Zero-Lag, and the…

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NutraIngredients-USA sits down with Joe Weiss

Sports & Active Nutrition Summit USA 2021

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The Rise of Esports

Nutrition21 Sponsored | The list of sayings about video games from people when I was younger goes on and on. I am relatively young (30 at the time of this article) and even when I was growing up, there was a generally negative connotation associated…

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GHOST Gamer Wins Fitness Informant’s 2020 Product Of The Year Award

With a global pandemic shutting down gyms, people had to turn to alternative forms of entertainment and therapy. The gaming industry boomed during the pandemic to all-time highs. GHOST recognized the shift and launched their highly anticipated GHOST…

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Chromax® — The Original GDA Supplement

Nutrition21 Sponsored | Every now and then, even in the world of sports nutrition that has exploded with countless brands, ingredients, products, and categories, it seems that there are tons of options to choose from no matter what path you choose…

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